Nº 03 · JULY MMXXVI
How Al Hilal and PUMA Are Turning a Football Shirt into a Statement of National Identity By Ibtissem Mannai Football shirts have become far more than sporting apparel. Today, they are cultural symbols, commercial assets, and expressions of identity that travel far beyond
The financial services industry has never evolved faster than it is today. Artificial intelligence is redefining banking; digital payments have become the norm, and embedded finance is changing the way businesses interact with customers. Yet despite the pace of innovation, one challenge has
The Builder’s Mindset The role of a product leader has evolved. Today, it is no longer defined solely by launching digital products, but by the ability to connect technology, commercial strategy, and customer insight into businesses that can scale. Mahmoud Khodor has spent
For years, luxury automotive brands competed on horsepower, craftsmanship, and prestige. Today, another factor is becoming just as influential: value. Across the UAE, premium vehicle manufacturers are increasingly pairing luxury with financial flexibility, recognising that even affluent consumers are placing greater emphasis on
As institutional adoption of digital assets continues to gain momentum, financial infrastructure provider Fuze and blockchain cybersecurity specialist Halborn have announced a strategic partnership aimed at strengthening the security and regulatory foundations of digital asset services for banks, fintechs and financial institutions worldwide.
Chery UAE, represented by AWR Automotive, has expanded its presence in the United Arab Emirates with the opening of a new showroom in Ras Al Khaimah, further strengthening its retail network as the Chinese automotive brand continues its regional growth trajectory. The inauguration
Perfect Corp, the leading AI and AR beauty and fashion technology provider, proudly announces that it has partnered with the global makeup brand TIRTIR to launch AR-powered virtual makeup try-on features across its official online mall and in its flagship Seongsu store in Seoul.
Across the United Arab Emirates, a powerful image has taken shape — the national flag rising in unison above homes, institutions, and city skylines. More than a gesture, it is a statement. A statement of unity.A statement of identity.A statement of strength. At
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